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CHEAPSIDE · LONDON · OE *CEAP*

Put the market back on the map.

Cheap never meant low-price first: it meant bargain, price, trade. The street still shelves the trades — bread, milk, poultry, fish, iron, gold — in the names of its side turnings.

One staged market day on the wide street Stow called “a market place so called”. Seat six stalls where the names say they stood — every seating refused or confirmed in Stow’s own words — then read the two rails: the street’s paper trail and the word’s thousand-year slide from bargain to bargain-basement.

Walk the Cheap

West Cheap, c.1561

“beginneth the large street of West Cheaping, a market place so called”: Stow’s definition, and the map attributed to Agas shows why — Stow’s own “large street”, linking St Paul’s churchyard with the Poultry. MoEML’s Cheap Ward entry names ward and street alike after West Cheap, the market. The stalls are gone; the side turnings are the labelled shelves they stood on.

Extract from the Agas map showing Cheapside
The only contemporary topography: Cheapside links St Paul’s churchyard with the Poultry across this extract — but note the plate: a reduced later reproduction of the map attributed to Agas, c.1561, not the 1560s sheets themselves.
Figure receipt

c.1561, reduced reproduction · attr. Ralph Agas · Public domain

Market day: set the Cheap

Feast-day Evechepynges between the bells, Prime rung for opening, forestalling and regrating punished by forfeit. Pick a trade, then the street whose name still means it; Stow confirms or refuses in his own words. Two more streets — Honey Lane, Wood Street — Stow will not give you at all: their disputes stand in the last beat below.

Painted market stall heaped with meat, poultry and bread
A market stall, not this market: Beuckelaer’s Antwerp scene stands in for the Cheapside stalls no painter recorded — compositional colour, and labelled as such.
Figure receipt

16th century · Joachim Beuckelaer · Antwerp · Public domain

Seat the six stalls

Pick a trade, then the street. Stow’s lines decide; the board keeps the score.

    The cross in the middle, 1290–1643

    Commissioned 1290, paid 1291–93, rebuilt 1484–86, gilt 1522, defaced by night in 1581, raised anew in 1606, pulled down on 2 May 1643 by order of Parliament, under guard of horse and foot. Between stood the Great Conduit of 1285, the Standard, and the Little Conduit of 1442 — with punishments at the Standard. Royal entries passed this way: Mary de Medici in 1638, the Midsummer watch two thousand strong.

    1809 engraving of Cheapside with cross and conduit, after the 1638 entry
    Cross and conduit together: the 1638 entry of Mary de Medici, after La Serre’s Entrée Royalle — engraved 1809, from the plate the 1887 “Ancient View” also follows.
    Figure receipt

    1809 after La Serre 1638 · Public domain

    The proof rails, 1392–1828

    Two rails. Four dated records carry the street from feast-day markets to the cross’s fall. Four dated witnesses carry the word from Chaucer’s chapman to Webster’s mechanism. The seatings first, then the paper.

    The performed set

    The six seatings the board gives you to place: trade, street, and Stow’s line. The game buttons carry the same lines.

    • bread → Bread Street — so called of bread in old time there sold

      Stow 1598 · Bread Street Ward

    • milk → Milk Street — so called of milk sold there

      Stow 1598 · Cripplesgate Ward

    • poultry → Poultry — the street doth yet bear the name of the Poultry

      Stow 1598 · Broad Street Ward

    • fish → Friday Street — so called of fishmongers dwelling there, and serving Friday’s market

      Stow 1598 · Bread Street Ward

    • ironware → Ironmonger Lane — the ironmongers, of Ironmongers’ lane

      Stow 1598 · Of Orders and Customs

    • goldwork → Goldsmiths’ Row — which is called Goldsmiths’ row

      Stow 1598 · Cripplesgate Ward

    The street rail

    Four dated records, 1392/3–1643: feast-day markets, the market defined, the adjective born beside it, the cross pulled down.

    1. from of old it has been the custom to hold in the City of London on every Feast-day two markets, called “Evechepynges”, one in Westchepe… and that too, by daylight only, between the first bell rung and the second.

      Letter-Book H, 1392/3 — Riley, Memorials pp. 532–533 source

    2. beginneth the large street of West Cheaping, a market place so called, which street stretcheth west till ye come to the little conduit by Paul’s gate

      John Stow, Survey of London, 1598 — Everyman p. 237 source

    3. in Candlewright street Drapers profered him cheap cloth

      John Stow, Survey of London, 1598 — paraphrasing Lickpenny; the adjective beside the market source

    4. On the 2nd of May, 1643, the cross in Cheapside was pulled down… drums beat, trumpets blew, and multitudes of caps were thrown into the air, and a great shout of people with joy.

      Contemporary Parliamentarian account, as quoted in Thornbury — officer name unresolved source

    The word rail

    Four dated witnesses, c.1390–1828: the chapman, the Cheap, the bridge phrase, the mechanism stated.

    1. whyl that the chapman sleep

      Geoffrey Chaucer, Canterbury Tales, Shipman, c.1390 — Skeat text via Gutenberg source

    2. Then into Chepe I gan me drawne

      London Lickpenny, anonymous, c.1400 — Stow-ascribed to Lydgate; Hammond parallel text source

    3. would have bought me lights as good cheap at the dearest chandler’s in Europe

      William Shakespeare, Henry IV, c.1597 — the bridge phrase, still live (Folger) source

    4. good cheap better cheap; the original phrases from which we have cheap

      Noah Webster, American Dictionary, 1828 — the mechanism stated outright source

    Tomorrow at noon

    Walk Cheapside and read the side turnings like shelf labels — Bread, Milk, Poultry, Ironmonger, Friday, Goldsmiths’ Row. Then ask what your own street keeps of its first trade.

    Six stalls, six names — every seating dated on the proof rails.

    The whole market, in brief

    The same Cheap, stated plainly. Bread goes to Bread Street — “so called of bread in old time there sold”, and the 1302 rule bound bakers to sell no bread but in the market. Milk goes to Milk Street — “so called of milk sold there”. Poultry goes to the Poultry — “the street doth yet bear the name of the Poultry”, though the poulters are lately departed to Grasse street. Fish goes to Friday Street — “so called of fishmongers dwelling there, and serving Friday’s market”, the week’s great fish day. Ironware goes to Ironmonger Lane — “the ironmongers, of Ironmongers’ lane”, documented occupancy rather than a derivation sentence. Goldwork goes to Goldsmiths’ Row — “which is called Goldsmiths’ row”, the Cheapside south frontage built in 1491. Honey Lane Stow denies outright — “not of sweetness thereof”, but of washing and sweeping — while Thornbury and Kingsford answer “more probably from honey being sold here”. Wood Street Stow gives to timber houses or the Wood surname; as for any trade in timber, none of the sources consulted puts one there. The street rail runs from the 1392/3 Evechepynges to the 1643 fall; the word rail from Chaucer’s chapman to Webster’s 1828 mechanism.

    The street

    Cross, conduit, and two disputes

    Each beat dated, each figure captioned for what it shows and when. Prints fix the street; the rails carry the proof.

    1. The cross

      An Eleanor cross for the Cheap: commissioned 1290, paid for 1291–93, rebuilt 1484–86, gilt 1522, defaced by night in 1581 — then raised anew, the third cross. This is that third cross “alone (as it appeared on its erection in 1606)”: an 1809 engraving after a drawing in the Pepys Library, Cambridge.

      Engraving of Cheapside Cross standing alone
      The third cross alone, “as it appeared on its erection in 1606”: an 1809 engraving after a Pepys Library drawing.
      Figure receipt

      1809 after a Pepys Library drawing · Public domain

    2. The fall

      On 2 May 1643 the cross in Cheapside was pulled down: drums beat, trumpets blew, caps filled the air, and a great shout of people with joy. On the sixth, by night, the leaden popes burnt where it had stood, with ringing of bells — and the account closes: “no hurt done in all these actions.” The officer’s name is lost to a Harlow-versus-Harley muddle this piece will not resolve by guessing.

      Engraving of the 1643 pulling-down with the contemporary account
      The demolition account: 2 May 1643, horse and foot on guard, hats in the air — printed 1793 from the contemporary relation — “no hurt done in all these actions.”
      Figure receipt

      1793 after 1643 · N. Smith · Public domain

    3. The imagining

      Two and a half centuries later, an 1887 engraving after an old print stages the fall: ladders against the tower, ropes on the top cross, horse and foot all round. It matches the account’s choreography — order of Parliament, guard of horse and foot — better than its costumes match 1643.

      Engraving imagining the pulling-down of Cheapside Cross
      The fall imagined: an 1887 engraving after an old print — ladders, ropes, horse and foot, as the account describes.
      Figure receipt

      1887 after an old print · Public domain

    4. The ancient view

      The same firm reprinted the street’s great day: the 1638 entry of Mary de Medici, cross and conduit standing, crowds lining the way — an 1887 “Ancient View” after La Serre’s 1638 Entrée Royalle. Entries and watches were the Cheap’s second trade: the Midsummer watch ran two thousand strong, lit by seven hundred cressets — and near two thousand cresset-men besides, every man with straw hat, painted badge, and breakfast.

      Engraving of a royal procession passing Cheapside Cross
      The ancient view: 1887, after the 1638 entry — the same cross and conduit, the same royal procession, a third telling.
      Figure receipt

      1887 after 1638 · Public domain

    5. Two streets Stow won’t give you

      Honey Lane: Stow says “not of sweetness thereof, being very narrow, and somewhat dark, but rather of often washing and sweeping” — while Thornbury answers “more probably from honey being sold here” and Kingsford concurs via Harben. Wood Street: “all of timber… and therefore called Wood street” — the houses’ material — “otherwise it might take the name of some builder or owner thereof”, the Wood surname. None of the sources consulted puts such a trade there. The view is Ackermann’s 1833 Cheapside before the Fire, after Pether’s painting — shown small — the scan is low-resolution.

      Ackermann view of Cheapside looking east to the cross
      The street looking east to cross, Bow Church and Standard: Ackermann 1833, after Pether’s painting — the period backdrop for the two disputes.
      Figure receipt

      1833 after Pether · Ackermann · Public domain

    The words

    From bargain to bargain-basement

    Three lines, a thousand years apart: the Old English noun, the merchant, the mechanism stated.

    The street rail quotes records; the word rail quotes users. Records prove a market stood. Users prove a word moved.

    • “trading, bargaining, bargain, sale, purchase” — Bosworth-Toller, s.v. ceap
    • “whyl that the chapman sleep” — Chaucer, Shipman, c.1387–1400
    • “good cheap better cheap; the original phrases from which we have cheap” — Webster, 1828

    Bosworth-Toller is nineteenth-century scholarship (online 2014), verified entry by entry. Chaucer’s dates are composition ranges in Skeat’s text. Webster states the ellipsis outright. The full dated chains stand on the proof rails.

    Who used them: Ine’s laws, Chaucer’s Shipman, Langland’s Coveitise, the Lickpenny poet, Stow, Shakespeare, Webster, Chambers. Read the rails in order: one chain of records, one chain of users.

    Sources

    Receipts and method

    Every seating traces to Stow’s Survey in two witnesses; every rail row to the free text it quotes. The street: Stow, the Letter-Books via Riley, Thornbury and Harben on BHO. The word: Bosworth-Toller, Chaucer, Langland, Lickpenny, Shakespeare, Webster, Chambers. The pictures: Commons, all public domain.

    Limits in the record

    • Conduit wine in 1312 is unverified — the Letter-Book E passage could not be traced.
    • Kingsford’s Honey Lane note (vol. II, p. 333) is cited via Harben; the notes volume was not directly sighted.
    • The archive.org URL billed “Kingsford 1908” serves the 1603 Stow text, not Kingsford’s notes — cited as the 1603 witness.
    • The 1379/1388 Letter-Book H headwords and Evelyn’s demolition line are unverified — printed nowhere here.
    • The period dictionary could not be consulted, nor Harben entries beyond Honey; BHO search was unavailable.
    • No Goldsmiths’ Row image could be found — Stow’s text carries that beat alone.
    • Beuckelaer paints Antwerp, not London; the pre-Fire lithograph is low-resolution; the Agas is a reduced reproduction.

    Type: Fraunces and Source Serif 4, under the SIL Open Font Licence.

    Keep walking

    Across town, two earls became things:

    Which earl can you taste?

    Short answers

    Why seat stalls instead of reading?

    The board state is the thesis: six names that still mean their trades, placed where the sources put them. Each refusal teaches a pairing; each confirmation quotes Stow. The rails then let you check every seating against its date and witness.

    Did cheap mean low-price?

    Not first. Bosworth-Toller gives bargain, price, goods, cattle — no low-price sense. The adjective is alive by the 1590s: Stow’s “cheap cloth”, Shakespeare’s uses. Webster in 1828 states the mechanism: ellipsis of “(good) cheap”, a good bargain.

    Why can’t I seat Honey Lane and Wood Street?

    Because Stow will not give them to any trade. Honey Lane is “not of sweetness thereof”, but of washing and sweeping — though Thornbury and Kingsford answer “more probably from honey being sold here”. Wood Street is timber houses or the Wood surname, and none of the sources consulted puts a trade in timber there. The board seats only the six pairings Stow documents.

    What stood in the middle?

    The Eleanor cross from 1290 to 1643, the conduits and the Standard — with royal entries, Midsummer watches, and punishments for company. The street was market, monument, and theatre at once — the Standard saw putrid geese in 1375, rotten conger in 1382.